Poland with the cheapest basic pay TV package

The Teligen division of Strategy Analytics has recently released a new report, Pay-TV prices in OECD countries, November 2016. The report shows the prices and contents of pay TV offers for 115 providers in 31 OECD countries, including the Czech Republic, Hungary, Poland, Slovakia and Slovenia. When selecting the basic set of user requirements, the company didn’t take into account additional capabilities (e.g. HD, recording). Five countries with lowest prices are Poland, Sweden, Finland, Hungary and Estonia. For the most basic requirements, the average monthly price across the 31 countries is $21.41 including VAT/tax. This does not include the TV licence fee which applies in many countries.

130319.png?17According to the results, Poland remains the cheapest country for basic pay TV package at $5.29 per month, followed by Sweden ($7.24), Finland ($7.60) and Hungary ($9.86). However, the average price of basic package in Poland reaches $20.03, which means that low prices are not typical feature of the market, and the price difference is driven mainly by the discounts. When it comes to the average prices, Slovakia is the cheapest country in the CEE region. On the other hand, the Czech Republic is the most expensive country in CEE, with the minimum price of basic TV packages reaching $20.76 (nearly four times more than in Poland), and the average price 60% higher than in Poland. What is more, the OECD averages (for minimum and average prices) are roughly $9 higher than the ones for the CEE region.

The report also shows significant disparities between pay TV prices among providers even in the same country. In the Czech Republic, the difference between the highest and lowest offer of a basic pay TV package amounts to $40. Other CEE countries in which the minimum prices vary considerably are: Poland ($31.83) and Hungary ($28.6).

Basic pay TV packages, their cost and providers in Czech Republic, November 2016
Strategy Analytics, 2017
Provider UPC Ceska Republika  Digi CZ O2 T-Systems
Cost 20.76 23.94 61.08 24.09
TV package  Horizon Klasik Basic Package O2 TV M viaTV Basic
Basic pay TV packages, their cost and providers in Hungary, November 2016
Strategy Analytics, 2017
Provider UPC Telekom Digi Invitel MinDig TV
Cost 18.99 17.95 16.45 38.46 9.86
TV package  Bronze Cable TV Basic Sat package Digi - Fixed contract IPTV Basic MinDig TV Extra Basic
Basic pay TV packages, their cost and providers in Poland, November 2016
Strategy Analytics, 2017
Provider CP nc+ UPC Poland Multimedia Polska Vectra Orange
Cost 5.29 11.98 21.29 17.03 27.45 37.12
TV package  Rodzinny HD Start+ Start HD StartBox Pakiet Srebrny HD Pakiet Optymalny
Basic pay TV packages, their cost and providers in Slovakia, November 2016
Strategy Analytics, 2017
Provider UPC Slovak Telekom Svan/Max Multimedia
Cost 19.85 21.93 13.21
TV package  Entry Package M Cable S
Basic pay TV packages, their cost and providers in Slovenia, November 2016
Strategy Analytics, 2017
Provider Telekom Slovenije Telemach Amis
Cost 13.44 33.94 32.89
TV package  Cable TV Zacetni Dvojka Flex TV Start